AAMA - African-American Marketing Association

You're Not Selling Creativity with Michael Thomas

AAMA EditorialSeptember 7, 2022
AAMA Podcast

Michael Thomas is a partner in the Houston office of the national design consultancy Kreadiv & Koo, a founder of the Good Distrkt Portfolio School, and the creative multimedia manager at the University of Minnesota.

https://open.spotify.com/episode/58txMbEYYN1xA1X8WDgiN2?si=f27b3d82ebe042eb

In this episode we discuss:

  1. How are creatives able to level up their skills in design or video?
  2. As a creative is it important to select a niche.
  3. Tips on starting and operating an agency?
  4. The importance of hiring good talent and team building.

Sponsor: Thank you to our sponsor Concord Leadership Group. Check out the Quadrant 3 Leadership Coaching Certification, sessions start September 7th.

Contact Michael:

Contact AAMA:

About the author

AAMA Editorial

Editorial Team at AAMA

Keep reading

More from the journal

5 "Human-First" Marketing Trends Dominating 2026

If 2025 was the year we all figured out how to use AI, 2026 is the year we figure out how to be human again. Look around. We are drowning in content. Our inboxes are full of automated sequences, our s...

AAMA Editorial·February 3, 2026

5 Marketing Strategies for Personal Injury Lawyers

Beyond a strong legal argument, a successful personal injury lawyer needs a multi-pronged marketing strategy to grow their business. Accident victims are experiencing a great deal of duress and need t...

AAMA Editorial·May 6, 2025